We want to be as clear as possible about what data we collect, how we use it, and what we do to protect it.
We have established security protocols for our services and practices. As part of these protocols, we encrypt sensitive data, including anything that could identify you. We regularly monitor, scan, and test for vulnerabilities in our production systems. Access to our databases is limited, and employees who have access must complete ongoing privacy and security training.
When you use Unroll.Me, we collect some basic contact information to get your account set up. We also set up connections with the email accounts you authorize us to access so that we can make Unroll.Me work. These connections allow us to collect information from your transactional emails, like:
Email subscriptions
Purchase receipts
Travel reservations & booking-related emails
Shipping confirmations & online shipping returnsUnroll.Me is owned by NielsenIQ, an e-commerce measurement business that provides companies with insights into industry trends, corporate performance, and the competitive landscape. Unless otherwise restricted by your email provider, when you sign up for Unroll.Me, we share your transactional emails with NielsenIQ, who helps us de-identify and combine your information with that of millions of users, including NielsenIQ’s shopping panel. Once that information has been de-identified and processed, we are able to do a ton of cool stuff. Here are a few examples:
Your data, together with the data of millions of other panelists, helps us discover interesting things about what’s trending in e-commerce, like which demographic is buying the most fidget spinners in the U.S. (It’s not who you’d expect). We also use this data to tell stories like:
As part of our business, we share these insights through reports that we create and datasets that we provide. (We’re big data nerds, in case you haven’t noticed.)
Our market research products help companies better understand who their customers are, what their competition is doing, how to better operate their business, what’s trending, and what investments to make. Our research products do not include personally identifiable information. Through NielsenIQ data, our clients can answer questions like:
To learn more, check out NielsenIQ’s full-suite of market research products.
We sell our measurement products and datasets to companies that want to learn more about their business, their markets, or their competitors. We also sell our products to other businesses that want to learn about company or market trends for investments, research or other business purposes. Our customers are Fortune 500 companies, household brands, investment companies, and other businesses that want to answer questions like:
We also share information with our parent company, service providers, and business partners. But, as we said earlier, we are not interested in your personal emails, and our systems are not designed to use or share that information. Want to learn more? Check out our Privacy Policy and Terms of Service pages.
It is our responsibility to let you know what data we collect and how we use it. And we don’t take this responsibility lightly. We have a dedicated Chief Privacy Officer, and an internal task force whose primary focus is improving and communicating our privacy practices, so we can be transparent with you.
If you have any questions, concerns, or want anything further explained, please reach out to us: support@unroll.me.
